You know you’ve got what it takes to work at Lidl. You’re pretty sure you’d really enjoy working there. Your CV is looking pretty good, even if you do say so yourself.
There’s one thing standing in your way—
And it’s a dealbreaker for sure. You don’t have a cover letter for Lidl jobs… At least, not yet!
This guide will show you:
- A cover letter for Lidl example better than 9 out of 10 others.
- Cover letter examples for Lidl that let you play to your strengths.
- Step-by-step instructions on how to write a cover letter for Lidl.
- Why the right few achievements are your ticket to a Lidl job.
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Casting a wider net than just Lidl? Need more cover letter writing examples and advice? See some of our related posts:
This cover letter for Lidl example proves you’re exactly who they’re looking for:
Customer assistant cover letter for Lidl example
Leo Coates
Customer Assistant
24 Ash Lane
Sailbury
SE12 2LS
07041813
11th July 2022
Chloe Poole
Store Manager
Lidl Salisbury
22 Southern Way
Salisbury
SE25 1WD
Dear Ms Poole,
I was thrilled to learn about the opening at Lidl Salisbury. As a customer assistant with the Salisbury Co-Op, I served up to 15 customers an hour while maintaining a cheerful and helpful demeanour. Something that was recognised by 20+ positive comments made by these customers to the store manager. I am sure I can bring similar levels of customer satisfaction to Lidl Salisbury.
In the job advert, you say you're looking for a customer assistant with strong customer service, organisation, and teamwork skills. The following achievements show how I’m a perfect fit:
- Customer service. Helped 20+ customers a day with various queries. Walked over 2 km a week leading customers to the items or shelves they were looking for.
- Organisation. Developed a count-and-tally system for the bakery department to keep track of stock throughout the day, reducing waste by as much as 15%.
- Teamwork. Helped to quickly and efficiently unpack 6 pallets of stock each shift, organising into ad hoc teams when deliveries arrived.
It’s Lidl’s culture of inclusivity and community-building that has me so excited about this job in particular. A frequent shopper at the Salisbury store, I can see that this is an atmosphere in which I can do my best work.
Can we schedule a call to discuss how I can contribute to keeping Lidl Salisbury running efficiently without compromising on the customers’ experience?
Yours Sincerely,
Leo Coates
There’s an invitation to an interview waiting for you in Aisle 3.
A cover letter for Lidl like that really gets hiring managers’ attention.
Now, here’s how to write a cover letter for Lidl jobs, step by step:
1. Use a proven cover letter for Lidl template
When a customer walks into a Lidl store, they expect to find the shelves neatly stacked—
And all the items they’re looking for in their usual places.
Make life just as easy for the hiring managers browsing through your cover letter.
Cover letter for Lidl—Checklist
- Your contact details.
- The hiring manager’s contact details (with company address).
- “Dear” + the hiring manager’s name.
- First paragraph: introduction and an impressive achievement.
- Second paragraph: key job requirements and how you satisfy them.
- Third paragraph: why you want to work at Lidl in particular.
- Fourth paragraph: a confident CTA.
- “Yours Sincerely” + your full name.
How should you format a cover letter for Lidl applications? What about choosing the right font? See our guide: Cover Letter Format: A Complete How-To Guide
2. Start your cover letter for a Lidl job right
When you apply for a Lidl job, your application is one of many they receive.
Dozens of cover letters, each one claiming “I’m perfect for this job” and “what a coincidence, I have all the skills you’re looking for!”.
So how do you stand out?
By hitting them with a strong achievement right off the bat.
This is what will keep them reading.
These cover letter for Lidl examples show how to address your cover letter:
Cover letter for Lidl examples—Header and first paragraph
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Leo Coates Customer Assistant 24 Ash Lane Sailbury SE12 2LS 07041813 11thJuly 2022 Chloe Poole Store Manager Lidl Salisbury 22 Southern Way Salisbury SE25 1WD Dear Ms Poole, I was thrilled to learn about the opening at Lidl Salisbury. As a customer assistant with the Salisbury Co-Op, I served up to 15 customers an hour while maintaining a cheerful and helpful demeanour. Something that was recognised by 20+ positive comments made by these customers to the store manager. I am sure I can bring similar levels of customer satisfaction to Lidl Salisbury. |
Professional, enthusiastic, loaded with facts and focused on what you can do for them.
They’re hooked.
Whereas this cover letter for a Lidl job, not so much:
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I’ve been working in retail for over five years now and by all accounts, I have a natural flair for customer service. I’ve had great success in providing customers with the kind of experience that makes them want to come back, again and again. I’m also an extremely efficient worker, routinely doing more for less. |
Sound impressive?
Not to a store manager.
They read these kinds of claims all the time.
Where’s the proof? Where are the concrete examples?
Without them, these are just empty words.
What if you don’t have the experience to pull off something like that first example?
Cover letter for Lidl example—First paragraph with no experience
Is this your first job in retail?
Use relevant achievements from non-retail jobs that show the skills Lidl is looking for.
What if this is your first job ever?
Use:
- A name to drop—maybe someone referred you? Employers love referrals.
- A fact about Lidl that makes you want to work there.
- A time when Lidl was recognised for doing something positive.
- A fact about you that that speaks to your passion.
Check out this cover letter for Lidl example:
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Looking through the Lidl careers webpage, I was struck by the attention Lidl pays to helping employees grow with the company. The training and development opportunities on offer make Lidl a longer-term choice. With my proven attention to detail and organisation skills, I believe I could benefit from many of the programmes on offer while contributing back to the company. |
See that?
Even with no experience, this candidate isn’t just saying “this job would be great for me”.
They’re showing their passion for and knowledge of Lidl—
They’re looking forward to being able to contribute.
Beginnings can be tough. Check out our full guide:
3. Make the middle of your cover letter for Lidl meatier than the deli section
You’ve caught their attention with an achievement or two.
Now it’s time to drill down and hit them with targetted strikes.
Your bullseye?
The job requirements, one by one.
Pick out the most important three or four job requirements mentioned in the advert.
Then, follow these steps:
- Confirm your understanding of the requirements: list them.
- Show how you put these skills into action in the past.
- Make it clear you’re interested in this particular job, not just any job.
Read through these cover letter for Lidl examples:
Cover Letter for Lidl examples—Paragraphs two and three
The first of these examples clearly addresses all three steps above. It shows, understanding, proof, and passion.
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In the job advert, you say you're looking for a customer assistant with strong customer service, organisation, and teamwork skills.The following achievements show how I am a perfect fit:
It’s Lidl’s culture of inclusivity and community-building that has me so excited about this job in particular. A frequent shopper at the Salisbury store, I can see that this is an atmosphere in which I can do my best work. |
This is what you need, here’s the proof I have what it takes.
The passion you have for the job and for Lidl is important, very important—
But it’s not enough.
This cover letter for Lidl example isn’t lacking in passion:
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I’m a people person at heart and believe that this makes me very well suited to working as a customer assistant. I get a lot of positive energy out of even the small interactions this kind of work gives me with customers. It’s something I truly enjoy. |
What’s it missing?
It doesn’t show any understanding of the requirements, it offers no proof whatsoever, and it doesn’t mention Lidl—it’s like any store would do.
What if you don’t have any experience to draw upon?
The first and third steps stay the same: show you understand what they require and let your passion shine.
To prove you meet each requirement, look to any volunteer work you’ve done, practical work, internships, or even projects and hobbies.
Find some area of your life, as close to a work context as possible, in which you’ve put the skills they’re looking for into action.
Read more: Actionable Cover Letter Tips to Improve Your Chances of Success
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4. End your cover letter for Lidl with a proactive CTA
You’ve done a great job at making your case—
The ball is in their court now, right?
It is, but it’s kind of just sitting there.
Put it into motion by ending on a confident Call to Action (CTA).
Compare these cover letter Lidl examples:
Cover letter for Lidl examples—CTA
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Can we schedule a call to discuss how I can contribute to keeping Lidl Salisbury running efficiently without compromising on the customers’ experience? |
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Please find attached my CV. Thank you for your consideration of my application. This job would be a dream come true and it’s something I truly believe I would be good at. |
The second example’s not terrible, not by a long shot.
Does it stand a chance against the first one?
No. Why?
Because the first example is proactive and focused on what the candidate can do for Lidl.
The second one is all about what they believe and what they stand to gain.
This kind of CTA doesn’t come naturally to everyone. See our full guide for more tips and examples: How to End a Cover Letter
All this has been to get the store manager to read your Lidl CV. It’s the CV that gets you the interview and the interview that gets you the job.
Your next step if you haven’t done so already?
An interview-winning CV.
Plus, a great cover letter that matches your CV will give you an advantage over other candidates. You can write it in our cover letter builder here.Here's what it may look like:
See more cover letter templates and start writing.
Key takeaway
Here’s how to write a Lidl cover letter:
- Follow the right format for a Lidl cover letter. It will help you stand out like the specials in Aisle 6.
- Open with a big achievement. A Lidl cover letter has to entice them like fresh-baked bread, or they’ll walk on by.
- Show them you’re a great match. Make it clear you understand what they’re looking for and offer evidence that you’re that person.
- End with a positive CTA. Show them you’re eager to learn more about the role during an interview.
Got any unanswered questions about how to write a cover letter for Lidl? Wondering how a cover letter for Lidl can help you stand out? Leave a comment! We’ll be sure to reply.
FAQs
What do you write in a cover letter for Lidl? ›
Show us that you're really interested in the role you're applying for and in working for Lidl. Work out the key competencies you'll need for the role, then use real examples to illustrate how you'd be the perfect fit.
How do I write a cover letter for a customer assistant? ›- Identify the format. ...
- Address the recruiter directly. ...
- State the role you are applying for. ...
- Tell them why you want the job. ...
- Tell the recruiter why they should hire you. ...
- Conclude your cover letter. ...
- Re-read your cover letter.
- Carefully review the job posting and research the company's website. ...
- List your contact information at the top of the document. ...
- Greet the reader and introduce yourself. ...
- Explain your skills and achievements relevant to the position. ...
- Remind them why you're best for the position.
I would love the opportunity to bring that expertise to the position of retail assistant at Landay Department Store. I believe I am the perfect candidate for the position at your store. I welcome you to contact me for an interview. My resume is attached and includes my contact information.
What is a good cover letter message? ›I am able to take on the responsibility of this position immediately, and have the enthusiasm and determination to ensure that I make a success of it. Thank you for taking the time to consider this application and I look forward to hearing from you in the near future.
How do I pass my Lidl interview? ›- Research the company and the industry.
- Dress professionally - dress for the job you want, not the job you have.
- Know your resume and be able to provide specific details of work you have done.
- Practice interviewing.
- Make eye contact.
- Demonstrate a positive attitude.
- Smile.
PERSONAL STATEMENT
A highly efficient individual with extensive team leadership experience, able to adapt well to new environments and learn new processes quickly to achieve outstanding results. Strong ability to multi-task and prioritise, and able to organise, train and monitor teams.
I love helping customers and always look forward to the opportunity to make our customers feel special and valued. My excellent communication skills and attentiveness, alongside my positive attitude, bring a good atmosphere into the workplace.
How do you address skills in a cover letter? ›- Use keywords. ...
- Use phrases from recommendations/appraisals about you. ...
- Include the phrases used in the job advertisement that outline the skills needed for the job. ...
- Use attention-grabbing verbs and adjectives. ...
- Make your skills specific to the job and the company. ...
- Be clear and concise. ...
- Make it personal to yourself.
Essentially, the 3 important qualities of customer service center around three “p”s: professionalism, patience, and a “people-first” attitude. Although customer service varies from customer to customer, as long as you're following these guidelines, you're on the right track.
How do I sell myself in a cover letter with no experience? ›
- teamwork skills that show you can work with other people.
- skills that show you can learn on the job.
- your strengths and contributions that show you are a stand-out applicant.
- school work experience or volunteer work that demonstrates your strengths and contributions.
Dear Ms. Hinch, Having graduated from college and spent a year in a call center, I am now ready to take on a customer-facing role in retail. I am accustomed to dealing with customers, resolving complaints, and ensuring satisfaction – skills that would enable success at Parath.
What is an example of a cover letter short? ›Short cover letter sample for leisure and hospitality
Dear [Hiring Manager], I am excited to apply for the [Position] role at [Company]. As a dedicated and experienced customer service professional with [Number] years of experience, I am excited to take my career to the next level and apply for a management position.
1st paragraph: State why you are writing, the position or type of work for which you are applying. Mention how you heard of the vacancy. 2nd paragraph: Discuss why you are interested in this position, the company , and its products. Describe your background (skills, accomplishments, and abilities).
What 3 things are in a cover letter? ›A cover letter should be 3 paragraphs – Introduction, Sales Pitch and Conclusion.
What is the most effective cover letter? ›An effective cover letter is directed towards a specific position or company, and describes examples from your experience that highlight your skills related to the role. You want to convince the reader that your interest in the job and company are genuine and specific.
What skills are Lidl looking for? ›- Some experience of working in a fast-paced environment.
- The flexibility to start an early shift at 5am or finish a late shift at 11pm.
- The ability to react positively to changing priorities.
- The initiative to identify tasks that need to be completed.
Lidl highlight that, above all, the company is looking for cooperation, enthusiasm, attention to detail and communication skills.
Why do you want to work for Lidl answer? ›So why Lidl? Because it offers opportunity, growth, success, a dynamic team and a career path. Lidl has the vision to take new roads, to create, programme, plan and produce, and most of all, to deliver.
What are the best starts to a personal statement? ›Start with why you chose it, then try and summarise this in one or two sentences. Be original and refer to personal experiences as a way to draw attention. Avoid overused opening sentences, quotes and clichés like 'when I was young…' They want to know about you now, not your childhood or Shakespeare!
How to give an example of good customer service for an interview? ›
Example answers
'For me, good customer service means constantly surprising the customer by exceeding their expectations. It means doing more than the bare minimum to keep the customer happy, and always being willing to go that extra mile to ensure their satisfaction.
What is good customer service? Good customer service means consistently meeting customers' expectations. Great customer service is quick, easy, personalized, and empathetic. Companies that deliver excellent customer service take the time needed to understand the needs of their unique customer base.
What is the best answer to why should we hire you? ›Honestly, I possess all the skills and experience that you're looking for. I'm pretty confident that I am the best candidate for this job role. It's not just my background in the past projects, but also my people skills, which will be applicable in this position.
What will you bring to the company if we hire you? ›Think about: your enthusiasm for the profession and the employer and your desire to make your mark. your personal qualities, such as your drive and willingness to learn. the skills the employer seeks and how you have demonstrated them in the past – your answer should show why you would be competent in the job.
What do you say in Tell me about yourself? ›Your answer to the "tell me about yourself" question should describe your current situation, your past job experience, the reason you're a good fit for the role, and how you align with the company values. Tell the interviewer about your current position and a recent big accomplishment or positive feedback you received.
How do you write a strong cover letter? ›- Address the letter to a specific person. ...
- Clearly state the purpose of your letter. ...
- Don't rehash your entire resume. ...
- Use action words and don't overuse the pronoun “I” ...
- Reiterate your enthusiasm and thank the reader. ...
- Be consistent in formatting.
“I see this opportunity as a way to contribute to an exciting/forward-thinking/fast-moving company/industry, and I feel I can do so by/with my …” “I feel my skills are particularly well-suited to this position because …” “I believe I have the type of knowledge to succeed in this role and at the company because …”
Why I am the best candidate for the job letter? ›My [years of experience] in [industry] plus my [skill or quality] make me an ideal fit for [position] at [company]. I admire [company's] [mission or goals], and I would love to be part of the team and use my [skill or qualification] to move [department or company] forward.
What are 4 keys to quality customer service? ›What are the principles of good customer service? There are four key principles of good customer service: It's personalized, competent, convenient, and proactive. These factors have the biggest influence on the customer experience.
What are the top 3 customer service strengths? ›- Persuasive Speaking Skills. Think of the most persuasive speaker in your organisation. ...
- Empathy. ...
- Adaptability. ...
- Ability to Use Positive Language. ...
- Clear Communication Skills. ...
- Self-Control. ...
- Taking Responsibility. ...
- Patience.
How do you handle difficult customers? ›
- Keep calm throughout the interaction. ...
- Engage in active listening. ...
- Practice empathy. ...
- Don't make promises you can't keep. ...
- Take a moment to breathe. ...
- Provide quick responses and solutions. ...
- Pay close attention to tone and body language. ...
- Personalize each experience.
If the interviewer mentions a situation or skill that you weren't aware of beforehand and therefore do not have a plan in place, but it's an essential skill for the role, you could also state something like this, “I'm available and willing to fast-track learning this new skill that is important to the role.
How do you say I don't have experience but willing? ›A good response would be, “I don't have managerial experience, but I was allowed to take the lead on various projects where I delegated tasks to other co-workers and received specified results.
What to say when applying for a job example? ›Hi, my name is (name), and I would like to introduce myself to you. I am applying for the position of (job name). I've spent time researching your business and am excited about the opportunity. The job description provides a fantastic snapshot of the role and what life would be like at (organization).
How do you show value in a cover letter? ›- Keep It Concise. Avoid the tendency to get overly wordy. ...
- Know What They Want. Know what they want, and then address it. ...
- Focus On What You Accomplish. Here's the most critical part of showing how you add value; you must focus on what you ACCOMPLISH—not on what you do. ...
- Related Posts.
No, you do not introduce yourself in a cover letter.
Your name can be found at the bottom of the cover letter, as well as the header, your email address, and your resume, so there's no need to force it awkwardly into your cover letter's opening.
- Find Out Who You'll Be Talking To. ...
- Ask Good Questions. ...
- Practice Talking About Yourself. ...
- Study the Main Points You Want to Mention. ...
- Show Them That You're Excited About the Position. ...
- Give Examples of What You've Achieved. ...
- Keep the Needs of the Company in Mind.
Key Takeaways: Your cover letter should be one page with three to six paragraphs and roughly 200-400 words long. Use the STAR method (situation, task, action, and result) to write your cover letter. Tailor your cover letter to each job which can help keep it short.
What do you write in a cover letter with no experience? ›- Carefully review the job posting and research the company's website. ...
- List your contact information at the top of the document. ...
- Greet the reader and introduce yourself. ...
- Explain your skills and achievements relevant to the position. ...
- Remind them why you're best for the position.
- Gather information. ...
- Read the job description. ...
- Use a professional opener. ...
- Introduce yourself. ...
- Explain your recent achievements. ...
- Discuss why you're ideal for the role. ...
- Restate your interest and conclude. ...
- Proofread your letter.
Why do you want to work for Lidl? ›
So why Lidl? Because it offers opportunity, growth, success, a dynamic team and a career path. Lidl has the vision to take new roads, to create, programme, plan and produce, and most of all, to deliver.
Do you need a cover letter for supermarket job? ›When applying for a position as a supermarket cashier, including a cover letter in your application is usually beneficial. A cover letter is an opportunity for you to showcase your skills and potential to the hiring manager in more personal terms than what you might include in your CV.
How much does Lidl pay per hour? ›Lidl has raised entry level hourly pay for store workers outside the M25, from £10.90 to £11, effective from this month. It's the third rise for Lidl store workers in 18 months, and makes Lidl the joint top-paying supermarket nationally alongside Aldi and Sainsbury's, who also pay £11 an hour.
What does a Lidl customer service person do? ›Our Customer Service Advisors are responsible for making sure our customers have a positive experience whenever they contact us. Handling customer queries or concerns relating to all areas of the business via phone, email, social media and live chat – you'll create positive outcomes from any situation.
What are Lidl core values? ›Remain efficient and dynamic. Create trust and act fairly. Take responsibility and be role models.
How long does it take to get hired at Lidl? ›The hiring process at Lidl takes an average of 20.45 days when considering 355 user submitted interviews across all job titles.
What to answer for why do you want to work here? ›- Express your personal passion for the employer's product/service/mission.
- Explain why you would enjoy the responsibilities of the role.
- Describe how you can see yourself succeeding in the role, given your skills and experience.
“I see this opportunity as a way to contribute to an exciting/forward-thinking/fast-moving company/industry, and I feel I can do so by/with my …” “I feel my skills are particularly well-suited to this position because …” “I believe I have the type of knowledge to succeed in this role and at the company because …”
Do employers look at your cover letter? ›Recruiters often read cover letters, but their screening process depends on their preferences and the specific role. If the job application requires a cover letter, then it's likely that the recruiter reads it.
Do employers even look at cover letters? ›Do employers really read cover letters? The simple answer is, yes ‒ most of the time. Many employers like to see a cover letter because it shows two important things: that the candidate has gone the extra mile and that the candidate is serious about their application.
Do jobs care if you have a cover letter? ›
How important is a cover letter? A cover letter is important as about 26% of recruiters read cover letters and consider them critical in their decision to hire. Another study on employer preference suggests that 56% want applicants to attach a cover letter to the resume.